Marketing to Introverts  

Posted by Adam S. McHugh

Here is a web article about marketing to introverts (and the subtitle is: "you know, the ones with the high income") - I'm curious to hear your thoughts about the content, the assumptions, and the tone. What's your response?

This entry was posted on Wednesday at Wednesday, May 07, 2008 . You can follow any responses to this entry through the comments feed .

3 comments

I'm laughing about that high income thing! I'm not seeing it, but oh, well. Overall, I thought the article good, although slightly ueber-introverted. I really related to the comment about introverts preferring email or messages because they don't want to bother others. It's taken me years to realize that my extraverted husband truly welcomes interruptions and can't grasp that I don't!

May 8, 2008 7:33 AM

I loved the article. And I admit to relating deeply to 9 of the 10 principles on there. I do not hate the phone though as I think that it fosters the kind of communication I prefer as an introvert that I do not get as much when I go out with my friends. Its the obligatory small talk that occurs for the sake of scheduling things or dealing with small details that I hate. Thats when I prefer leaving phone messages or email.

May 12, 2008 10:31 AM

I found your blog through Jollyblogger. I read the article and had such a good laugh at how much of myself I saw in it. Then I forwarded it to a dear extrovert friend who is a manager with a cell phone company. He had been telling my husband techniques for getting people into the kiosk. He calls it making "five minute friends". I was agast! I said if some cell phone flunky walked up to me and started up a conversation I'd know all he really wanted to do was sell me something and I'd walk away. It's so nice to know I'm not alone!

May 19, 2008 8:09 AM

Post a Comment